{"id":3302,"date":"2019-12-04T08:01:55","date_gmt":"2019-12-04T08:01:55","guid":{"rendered":"http:\/\/zipzapsocial.com\/?p=3302"},"modified":"2019-12-04T09:32:27","modified_gmt":"2019-12-04T09:32:27","slug":"experts-en-marqueting-educatiu","status":"publish","type":"post","link":"https:\/\/zipzapsocial.com\/ca\/experts-en-marqueting-educatiu\/","title":{"rendered":"Experts en M\u00e0rqueting educatiu"},"content":{"rendered":"

Com afecta la natalitat a la teva instituci\u00f3 educativa? A Zip Zap som experts en m\u00e0rqueting educatiu <\/strong><\/h2>\n

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En l’\u00e0mbit del m\u00e0rqueting educatiu, la natalitat \u00e9s un dels factors de l’entorn, que m\u00e9s afecten al nostre treball<\/strong>. Obvi que tinguem al cap l’evoluci\u00f3 de la natalitat a Espanya en els \u00faltims 30 anys.<\/span><\/p>\n

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A m\u00e9s, si algun dels directius dels centres educatius d’aquest pa\u00eds no t\u00e9 la dada en ment, estem nosaltres per a donar-los alegries o pesars<\/strong>.<\/span><\/p>\n

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Els que han d’estar m\u00e9s contents s\u00f3n els responsables de les Universitats i dels Cicles Formatius de Grau Superior, perqu\u00e8 a partir del 2002 es produeix una al\u00e7a de la natalitat a Espanya<\/strong>, que es mant\u00e9 en corba ascendent fins a l’any 2008.<\/span><\/p>\n

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Aix\u00ed doncs, a aquests responsables educatius, el que els ha de\u00a0 preocupar no \u00e9s la disminuci\u00f3 del seu mercat objectiu, sin\u00f3 establir una adequada estrat\u00e8gia d’experts en m\u00e0rqueting educatiu<\/strong>, en la qual comunicar els valors de la seva marca i dels seus productes, per a captar l’atenci\u00f3 del possible interessat i, aconseguir aix\u00ed, incrementar la seva notorietat i el n\u00famero de matriculats en la seva instituci\u00f3.<\/span><\/p>\n

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En l’altre extrem trobem a les llars d\u2019infants i a les escoles d’educaci\u00f3 infantil, perqu\u00e8 des del 2008 la natalitat al nostre pa\u00eds no para de disminuir<\/strong> i, pitjor encara, les xifres de naixements al 2017 i 2018 es posen en n\u00fameros de l’any 1.992.<\/span><\/p>\n

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Estem amb les xifres de naixements m\u00e9s baixes dels \u00faltims 27 anys i amb la taxa de natalitat m\u00e9s raqu\u00edtica des de 1.960<\/strong>.<\/h2>\n

Aix\u00ed que els responsables de llars d\u2019infants i escoles d’educaci\u00f3 infantil<\/strong>, ja no sols competeixen per mostrar, al seu potencial client, els seus valors, el seu model educatiu o les seves instal\u00b7lacions, sin\u00f3 que competeixen en un mercat cada vegada m\u00e9s petit i sense aparen\u00e7a d’ampliar-se<\/strong>, com a m\u00ednim en el proper lustre.<\/span><\/p>\n

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I encara que, com hem comentat en els primers par\u00e0grafs, les Universitats i Cicles Formatius de Grau Superior, tindran uns anys d’expansi\u00f3<\/strong> pel que fa al n\u00famero de matriculats globals, els espera, en tan sols 6 anys, un proc\u00e9s de disminuci\u00f3 de clientela constant i, en el curs acad\u00e8mic 2036-2037, que avui sembla tan lluny\u00e0, competiran en un mercat molt\u00edssim m\u00e9s petit que l’actual.<\/span><\/p>\n

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A Zip Zap<\/strong> portem m\u00e9s de 6 anys treballant el m\u00e0rqueting educatiu<\/strong> i analitzant el mercat educatiu espanyol. Treballant per a institucions educatives p\u00fabliques i privades, que ofereixen formaci\u00f3 reglada i no reglada per a totes les edats i nivells formatius.\u00a0Aquests s\u00f3n alguns dels nostres clients: ESDAP<\/a>, Institut Gestalt<\/a>,\u00a0ENTI<\/a>, Escola d’Art d’Olot<\/a>, La Gaspar<\/a>, EFAV<\/a>, ATE<\/a>,…<\/span><\/p>\n

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Vols potenciar la notorietat de la teva instituci\u00f3 educativa? Vols incrementar el nombre d’alumnes d’un o de diversos estudis? Explica’ns la teva oferta educativa i li donarem valor<\/a> per a aconseguir notorietat i incrementar el nombre de noves matriculacions.<\/strong><\/h2>\n","protected":false},"excerpt":{"rendered":"

Com afecta la natalitat a la teva instituci\u00f3 educativa? A Zip Zap som experts en m\u00e0rqueting educatiu   En l’\u00e0mbit del m\u00e0rqueting educatiu, la natalitat \u00e9s un dels factors de l’entorn, que m\u00e9s afecten al nostre treball. Obvi que tinguem…<\/p>\n","protected":false},"author":3,"featured_media":3327,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[117],"tags":[],"yoast_head":"\nA Zip Zap som experts en m\u00e0rqueting educatiu. 6 anys d'experi\u00e8ncia.<\/title>\n<meta name=\"description\" content=\"Vols potenciar la notorietat de la teva instituci\u00f3 educativa? Vols incrementar el n\u00famero d'alumnes? 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